Advertising Guidelines
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Advertising Guidelines 
About Anthrocon Thank you for your interest in advertising with Anthrocon for our 2012 convention! The convention takes place at the David L. Lawrence Convention Center in Pittsburgh, PA from June 14–17, 2012. The convention caters to Furry fandom (fans of anthropomorphic animals) and is the largest of its type in the world. General Information All advertisements should be within the ‘G’ to ‘PG-13’ rating. The Advertising Department reserves the right to reject advertisements for any reason. Please proofread your advertisement carefully before submission. We cannot correct typographical errors in your advertisement once submitted. Advertisements in the Convention Guide or Conbook may be used as display ads before and after events at the convention. There is no additional charge for this service. At-Con Guide Ads The Convention Guide is an 5½” x 8½” booklet containing information for use at the convention, which is distributed to all attendees. Convention Guide ads are recommended for dealers who sell products during Anthrocon 2012. Black and white ads are available on inner pages of the Guide. Advertisements are available on inner pages of the Guide. Guide ad rates for Anthrocon 2012 are:
Conbook Ads The Conbook is an 8½” x 11” booklet containing artwork and stories which is available to all attendees. Conbook ads are recommended for conventions, websites, or dealers who sell products after Anthrocon 2012. Black and white ads are available on inner pages of the Conbook. Advertisements are available on inner pages of the Conbook. Conbook ad rates for Anthrocon 2012 are:
Inside Cover Ads Advertisements are available on the inside front and inside back cover of the Convention Guide and Conbook. Cost is $300 per page. Contact the Advertising Department to reserve space. Electronic Submissions Electronic submissions are preferred. Acceptable file formats are Adobe PDF, Adobe Photoshop, TIF, or high-quality JPG. All scans must be 300 dpi or greater resolution. You may submit your file via e mail to advertising-2012 AT anthrocon.org or upload it at http://yousend.it/anthrocon2012. U.S. Mail CD-ROMs or hardcopy advertisements to be scanned should be sent flat with a stiffener. Scanning for ready art is provided free of charge. Ads should be printed on heavy white paper with no watermarks. Do not send pencil work. Please note Anthrocon is not responsible for damage in transit and cannot return original work. Convention Bag Inserts Convention bag inserts are any 8½” x 11” flyer or promotional item to be inserted into the bag each attendee receives at registration. Cost for this service is $300. Material must be approved by the Advertising Department before distribution. IMPORTANT INFORMATION! Convention bag insert materials must be delivered to Registration ABSOLUTELY NO LATER THAN 11:00 am, June 13, 2012. Contact Advertising Dept. for shipping details. Submission and Payment Information Your ad and payment must be received no later than April 14, 2012. Make check or money order payable to Anthrocon, Inc. and send the attached request form to:
Note this address is for advertising-related correspondence only. If you have any questions, contact us at advertising-2012 AT anthrocon.org. |
